Meme Propagation If you look at blogdex or daypop today (10/01) you'll note that one of the top stories on both sites (the top story on blogdex) is this: The Seattle Times: Nation & World: Women's suffrage called 'mistake' by conservative Kansas politician.
This is an odd article to show up as a top link on these two engines. It's an article in the Seattle paper about a woman in Kansas. The story is in the Times because they grabbed it from the AP wire. So here's where it gets interesting, from a memetic standpoint (clarification: I do not believe in memes in the scientific sense. I do think, however, the term is useful in describing the propagation of ideas)
I linked to the same AP article several days ago, but in this case it was on .the Chron's web site. It's the exact same story, taken from the AP wire. I'm sure that it's been reprinted in papers all over the country (as it should be, it's outrageous). Yet there's a massive collection of people all looking at the same article, the one from the Seattle Times. Why? Because this is an excellent example of how the Internet works to propagate memes (and probably goes a long way towards explaining why the, well, the meme meme didn't take with the public at large until the net came along).
Someone sees something, and passes it along. Other people also see it, find it interesting, and pass it along as well. So you've got an idea, a web site, whatever, that's expanding exponentially in terms of the mindspace it occupies. At the same time, you probably have competing memes vying for that limited space (limited by a sort of global attention span). It could be something completely different. Two humorous videos for example, or in this case, identical articles from different papers. But for the meme to truly explode, to really get a foothold in the collective consciousness, it needs a suitable host.
The meme's host, or carrier, is just as important as the meme itself. It's the difference in the meme being an underground hit or a full-blown hamsterdancing Mahir. I'm a small-scale host, a small carrier. Most days, less than 100 people visit my site's front page (several of you come again and again, but that's neither here nor there). My site cannot cause a meme to explode, it does not have the reach. For an idea to explode on the Internet, it's got to have reach. That reach can come about in one of two ways. The first is viral email propagation, this is broad-based, but it still typically relies on someone with a massively large and diverse address book to select "Forward: All." The other way a meme can get that reach on the Internet is via a highly trafficked site read by an influential community. In the same way that a disease can go from nil to epidemic based on a particular carrier's reach, so can a meme. It just takes a Typhoid.Mary, so to speak, such as Metafilter, Plastic, Slashdot or Memepool. In this case, the link seems to have been universally poached from MeFi, as MeFi has the same link (Plastic has the same story but with a Yahoo link) and has the story posted one day before it explodes on Blogdex.
I think Blogdex is going to be able to quantify something that has not been quantifiable before: who the most important carriers are, who are the Typhoid.Marys. Sure you may know, conceptually, that an idea first popped up in the public realm on MeFi or Slashdot... but Blogdex, Daypop and the link are going to allow you to quantify that knowledge.
Maybe. Maybe not.
Also, I just want to point out that tomorrow will be a palindrome: 10-02-2001, unless, of course, you're English.